Quentin's Coffee Roasters
Spring 2022 - Passion Project
Brand Identity // Packaging
Founded during the heart of the pandemic, here at Q's, we make it our mission to create blends that are truly, out of this world. Yes we know that coffee is an "adult thing" but who hasn't reconnected with their inner child during covid? Pick your favorite alien or blend and get ready to experience a delicious cup of Joe!
Jumping Off Point
Originally, this was a hand-lettering piece that I created during a calligraphy demo in class. I chose the name Quentin because it's not the easiest name to write in a beautiful, calligraphic cursive. However, I think it achieved a not-to-shabby status and inspiration struck for me to expand on it.
The Direction
Funky, Young and Bright, three words that describe the vibe of Quentin's (Q's) Coffee Roasters. Most likely appealing to today's young adult, Q's needed to have a personality that would stand out amongst their dark brown and gritty textured competitors.
